Gold Coast Web Expert

Probably the most common question I get is “What do I do when people don’t pay me?”
It’s a good question. It’s, unfortunately, a big problem.
I’ll keep general and just say “Keep at them. Be insistent. Don’t give up.”
Brendon

Every now and then you come across a great product you just have to mention.
Here’s the best unique birthday gift idea I’ve written about – this was the best gift I’ve given anyone.
Worth checking out.
Cheers
Brendon

I know I’m selling a book (down on the right) about it but I’m not too worried if you don’t buy it.
But whatever you do, do this: start public speaking about your area of business expertise.
I just did the math: from 1 speech I did recently we’ve generated in excess of $30,000 in work.
Like Nike say….Just do it.
Brendon
P.S: I also just wrote a blog about qualitative data analysis. I had an interesting conversation with a client where he was saying qualitative data analysis is way more beneficial and relevant than boring quantative measures.

I wrote a post on my Tailored site about some clown who was on a forum saying we couldn’t do a databased job that some guy wanted doing.
The guy who wanted the job done also looked at our site and said something like “I don’t like their site – we won’t ask them.”
Thank god for that!
It’s people like this guy who we don’t want as clients – he has an apparently huge databasing job (he keeps saying how sophisticated it is) and a budget of $25,000.
Mate, if your budget is that little for a massive job then we don’t want it!
Let’s Get Back To The Look Of Our Site At Tailored.com.au
Sure, it’s not world’s most beautiful site.
But it does the only thing it is supposed to – it generates us the type of clients we want.
That is, clients who know what they’re talking about, clients who have a decent budget, clients who understand web success isn’t about having a pretty web site.
After extensive research we pretty much know the exact client we want – we don’t want everyone because not everyone is profitable.
When we do a job for a client we guarantee them this:
It will look and work how they want – obviously we give the client recommendations, but they get it how they want it.
And it will work really, really, really well.
We have more examples of that than you can poke a big stick at.
It’s easy being in competition with web developers who think the most important part of a web site is how it looks.
Idiots!
Cheers
Brendon

A guy called Jake Wall just won Australia’s ‘Dancing on Ice‘ – an ice skating show featuring a bunch of B-Grade celebrities.
Now, you might well ask “Who the hell is Jake Wall?”
Jake got the gig (and he’s just been signed up by the same Network that airs the show for “an exciting new project”) because he’s famous for………
Dating a former Miss Universe.
Yep, just like Paris Hilton you don’t have to have actually done anything to be a celebrity.
It’s this crazy cult of celebrity that presents an oportunity for many businesses.
Can you generate interest in your business by using a celebrity in some shape or form?
Cheers
Brendon

At the moment we have 11 jobs on varying from $5,000 to lots.
Of those, 7 are redos of old sites.
It’s easier nto sell people stuff they already see the value in. People with web sites know they work. Thus easier to sell them a better web site.
Cheers
Brendon

One of the big factors that people assess before they buy any product or service is the perception of risk. That’s why it is so important to back up what you say with testimonials.
I walked into a bookstore last week and staring back at me from the shelf was a guy whose speaking career I’d managed a few years ago (I’ve managed a few speakers in the past, so that won’t give it away.).

Anyway, I soon parted company with this guy as he had nothing. No story, no achievement, no nothing.
His entire act was just that. An act.

Listen to him for long enough and you realise he’s just a guy with absolutely no skills and no achievements putting himself in the marketplace as a high achiever and highly respected businessman.

Neither was true. Granted, he was a good speaker. But he spoke BS.

He’d achieved almost nothing in business.

Geeez, I get fired up!

Anyway, there he is staring back at me from this shelf. This so called “Hugely successful author with over 2 million books sold” (he self-published and he gave away a good % of those in his speeches to multi-level marketing business, schools, etc).

There was also something about “high achiever”. Wrong again.

I Should Get To The Point

I should get to the point!

Here it is. It really opened my eyes that a lot of these self-professed experts aren’t any such thing.

There needs to be some accountability before they can make these claims before you and me hand over our hard-earned cash.

I, for one, am sick of these BS artists who spin a yarn to the absolute limit.

Cheers

Brendon The Angry Man!